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February 18th, 2010

By Richard Matthews in: Green Jobs

Video Sharing Strategy in 12 Simple Steps

Marketing to maximize the exposure of online videos depends on video sharing. A video sharing strategy can radically increase traffic and the chances of success. Here are 10 simple steps to create an effective video sharing strategy.1. Know your audien…

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February 17th, 2010

By Richard Matthews in: Green Jobs

Online Video Consumption

Online video consumption is driven by ongoing media fragmentation and an increasingly wired population.In Tech Crunch, Ashkan Karbasfrooshan reviewed several key factors behind online video consumption. He remarks that up until twenty years ago, a 30 s…

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February 7th, 2010

By Richard Matthews in: Green Jobs

Tea Party’s Climate Change Denial

Tea Party supporters deny the existence of climate change and oppose any attempt to regulate emissions. Despite their distrust of science and resistance to civil debate, the Tea Party’s crusade is gaining momentum. Republican organizers are hoping to c…

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October 26th, 2009

By Richard Matthews in: Green Jobs

350.org Makes History With its International Day of Climate Change Action

Over 170 countries have events with more than 4,227 actions was a massive global action event. Millions of people to got involved and demonstrated to leaders that we expect them to take strong and immediate action on climate change.Highlights from the …

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October 19th, 2009

By Richard Matthews in: Green Jobs

Blog Action Day 2009: One of the Largest Climate Change Events Ever Held on the Web

This year’s Blog Action Day underscores the power of social media to combat climate change. Bloggers from all parts of the globe came together to help raise awareness about the importance of combating climate change. On October 15th 13,000 bloggers fro…

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October 15th, 2009

By Richard Matthews in: Green Jobs

Blog Action Day 2009: What Business Can Do To Help Manage Climate Change

Climate change will affect everyone, including businesses, here are some suggestions for business from Change.org’s “Blog Action Day.”1. PlanningClimate change is forcing businesses to consider environmental impact in their strategic and tactical plann…

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October 15th, 2009

By Richard Matthews in: Green Jobs

Blog Action Day 2009: Climate Change

With 130 countries represented, this year’s Blog Action Day will be the largest-ever social change event on the web. Blog Action Day is an annual event that unites the world’s bloggers and this year bloggers around the world are posting about climate c…

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September 23rd, 2009

By Richard Matthews in: Green Jobs

Social Media and the Green Message: WWF Global Online Event

The World Wildlife Fund (WWF) is using Twitter to stage a global online event today. Titled “What a Difference a Day Makes,” the goal of the event is to encourage people to share the ways in which they help to make the world more sustainable.The WWF is…

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August 20th, 2009

By Richard Matthews in: Green Jobs

Green Marketing and Recession

In light of growing global concern about climate change an increasing number of companies are advertising their commitment to reduce their ecological footprints. Despite obstacles and imperfections, Green marketing continues to grow.Green Marketing, is…

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June 15th, 2009

By Richard Matthews in: Green Jobs

Carrotmobs: Adding Incentives to the Consumer Arsenal

Consumers have extraordinary power to influence the marketplace and this is particularly true when it comes to consumer appetites for Green. For decades environmentalists have organized boycotts and now carrots are being added to an arsenal that previo…